Approaching a Digital Marketing Campaign can be a scary thought, there are so many factors that can affect the outcome. Performing audits, targeting keywords, conducting research to help get a better idea on who you’re marketing to and utilising a B2B database to its fullest. It can seem like such a daunting giant when first […]
Tag Archives | E-marketing campaigns
Enhance Your Business Data With Email Lists
Throughout all sectors of business, regardless of product or service, the business will require a large amount of client and customer data to enable them to grow efficiently. In “Big Data: Changing the Way Businesses Operate,” it is noted that “Big data will fundamentally change the way businesses compete and operate. Companies that invest in […]
How Has E-Marketing Evolved In 2016?
2016 has been a crazy year full of political uncertainty, new trends and much more. But this year has also been a great year for improving the success of appealing to your mailing lists with E-Marketing and Mobile marketing. What Is E-Marketing? Simply, E-Marketing is the application of marketing principles using electronic media. This means […]
Email Lists: How Do I Make The Most Out Of Them?
Now that we’ve told you how you should be segmenting your mailing lists, and what benefits this can bring your e-marketing campaign, we’re now going to delve a little deeper. In our latest piece we bring you more information on how you can make the most out of your email lists, and what you should […]
Mailing Lists – How do I segment my data?
When you are embarking on an e-marketing campaign, it’s easy to get carried away once you’ve accumulated a shed load of data and start firing off e-mails left right and centre, with no real strategy in place to segment your data into mailing lists. What businesses don’t take into consideration though, is how detrimental this […]