Did you know 33% of email recipients decide whether or not to open an email based on the email subject line alone? Creating a subject line that will intrigue your audience is the first step in building a successful email marketing campaign, if your email lacks the integral ingredient to get your readers hooked, no […]
Author Archive | chris
B2B Business Data: What You Need To Know!
When it comes to business data, we like to think that we know what we are talking about – but what we know for sure is that it can often be confusing for others to understand the relevance and importance of b2b business data. In our latest blog, we take a look into b2b business […]
The Email Marketing Checklist Your Business Needs
When it comes to a successful digital marketing campaign, we all know the most important aspects should include e-marketing, social sharing, and a content strategy that incorporates your blog being regularly updated… Now, we’re only human – which means that no matter how hard we try, mistakes are bound to happen. Whether it’s a spelling […]
How To Build a Successful B2B Marketing Strategy!
When it comes to building a successful b2b marketing strategy there are a few things that you need to understand; digital marketing is vast, it is important to focus your campaign and understand what the end goal is. A b2b marketing strategy is most often focused on getting new leads from advertising your product or […]
Email Lists: How Do I Make The Most Out Of Them?
Now that we’ve told you how you should be segmenting your mailing lists, and what benefits this can bring your e-marketing campaign, we’re now going to delve a little deeper. In our latest piece we bring you more information on how you can make the most out of your email lists, and what you should […]
Mailing Lists – How do I segment my data?
When you are embarking on an e-marketing campaign, it’s easy to get carried away once you’ve accumulated a shed load of data and start firing off e-mails left right and centre, with no real strategy in place to segment your data into mailing lists. What businesses don’t take into consideration though, is how detrimental this […]
The Formula Ep 27 – Webinars and the trust they can bring
My first and most recent webinar has brought an astonishing amount of trust to me and my business. At mib Data Solutions we’re building even stronger relationships which in the long term is going to help the business through referrals and when new products are released.
“Call me back at around 3.”
AND THEN THEY DON’T ANSWER!!!!! What should we do when someone is busy and they ask you to call back, but then they don’t bloody answer? The age old questions start spinning round all our heads: Do they even want to speak with us? Is their phone on silent? Are they away […]
The Formula Ep 26 – B2B Email Marketing
Are you one of those businesses going in for the sell too quickly? You can’t expect someone to buy after your first email to them! In this episode I give you some tricks to use with email marketing. Follow me on Facebook and Instagram!
“If I knew your age I wouldn’t have given you this amount of time”
Wow, that was what someone actually said to me and a colleague in a meeting recently and boy did it hit me!! Do people really think that age is such a massive thing within “business”?? Are we really living in a world where someone who is “young” and successful a bad thing? […]